A
New Market Report Published by Transparency Market Research “Asia
Pacific Beer Market - Industry Analysis, Size, Share, Growth, Trends
and Forecast, 2014 - 2020,” the market is expected to reach a value
of USD 220.36 billion by 2020, growing at a CAGR of 5% from 2014 to
2020. Growing population in countries such as China, India and Japan
among others has contributed to the growth of the beer market in the
region. China was the largest consumer of beer in the Asia Pacific
region and accounted for the largest share in 2013.
Browse
the full Asia Pacific Beer Market - Industry Analysis, Size, Share,
Growth, Trends and Forecast, 2014 - 2020 report at
http://www.transparencymarketresearch.com/asia-pacific-beer-market.html
There
are three types of beer consumed, i.e., premium, mainstream and
economy. In 2013, mainstream beer accounted for the largest market
share holding a percentage share of 33.5%. This is because mainstream
beer is manufactured by established brands that have their
manufacturing units in the country itself and hence these beers come
at an affordable price. The consumption of premium beer segment is
expected to grow at a CAGR of 4.6 % from 2014 to 2020. This growth is
primarily attributed to the increase in disposable income that
encourages people to spend willingly on a glass of beer.
asia-pacific-beer-market
Geographically,
China held the largest market share in 2013. The demand for beer in
the country is primarily driven by the increasing population.
Moreover, beer is more popular among the age group of 21 – 35 in
China. China is followed by Japan in terms of geographical market
share. The growth in the region is attributed to the relaxation in
the rules and regulations related to the functioning of the
breweries. The demand for beer has also been growing in countries
such as India, Vietnam and Singapore and Australia among others.
The
beer market is consolidated in nature where the top five players
constitute 51% of the market. China Resources Enterprise, Tsingtao
Brewery, Anheuser-Busch InBev, Beijing Yanjing Brewery, Kirin
Holdings, San Miguel Brewery and Asahi Breweries among others are
some of the key players in the beer market.
The
market has been segmented as follows for better understanding and to
formulate winning strategies for the market players.
Beer
Market
By
types
Premium
Mainstream
Economy
By
geography
China
India
Japan
South
Korea
Australia
Vietnam
Singapore
Others
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a Sample of this Report
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