Organic Food and Beverages Market Governed by Changing Consumer Preferences across the Globe:Transparency Market Research

Transparency Market Research, in its latest report, states that the global organic food and beverages market stands to grow at a strong CAGR of 15.5% from 2013 to 2019. The report, titled “Organic Food Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019”, indicates that if the projected growth rate holds true, the demand for organic food and beverages will rise from US$70.70 billion in 2012 to US$187.85 billion in 2019.

Browse the full Organic Food Market Report at http://www.transparencymarketresearch.com/organic-food-beverages-market.html

Organic food and beverages are edibles that are not processed using irradiation, industrial solvents, or any form of synthetic food additives, thereby adhering to the requirements of USDA’s National Organic Program. The use of organic food products not only conserves biodiversity but helps maintain the ecological balance and promotes resource cycling.There has been a significant shift in consumer perception when it comes to organic food and beverages and an increased number of consumers have been leaning towards an organic way of life. Governments all over the world have also realized the importance of organic food and beverages and have been formulating regulations that support the consumption of organic food. Distribution channels across the globe have not only expanded but strengthened their presence, catering to a larger target audience. This has greatly supported the growth of the organic food and beverages market. An observation of consumer trends and preferences shows that there is a massive scope for R&D in this field, which is projected to fuel the global market for organic food and beverages in the near future.

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On the other hand, shorter life span and higher costs compared to conventional food is estimated to restrict the growth of the organic food and beverages market.The global organic food and beverages market is extremely fragmented and players operating at different levels hold meager shares of the overall market. The report studies the vendor landscape of the organic food and beverages market and identifies some key participants – Organic Valley, Kraft Foods Group Inc., Groupe Danone SA, Amy’s Kitchen Inc., Whole Foods Market, Starbucks Corporation, Kellogg Company, Dean Foods Co., Nestle SA, PepsiCo Inc.,Eden Foods, The Coca-Cola Company, and The Hain Celestial Group, Inc. Owing to a wide range of brands as well as products in its portfolio, The Hain Celestial Group, Inc. dominates the global organic food and beverages market.

The presence of premium brands catering to high-end retailers is just as responsible for strengthening the organic food and beverages market as the presence of other brands that target club stores, supermarkets, health food stores, and discount stores. In addition to this, private labels have established themselves as an invaluable part of the overall organic food and beverages market, with superb service from Starbucks, Whole Food’s 365 Everyday Value, and Amy’s Kitchen Inc.

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